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Industries · Mechanics & Tyre Shops

Websites for mechanics
and tyre shops.

Built to fill the bays. Bookings, tyre sizes, rego checks and log book servicing, handled before the phone rings.

Sound familiar

The bays are only worth what is booked into them.

A quiet Tuesday costs the same in rent and wages as a full one.

The phone is the bottleneck

Every booking goes through someone who is meant to be on the tools. Half the calls are "how much for a service on a Hilux", and each one pulls a technician out of a bay.

Tyre buyers shop by size, not by shop

They search 225/65R17 before they search your name. If your site cannot answer a size, they are on a national chain site before they ever knew you existed.

The franchise down the road looks bigger than you

They are not better. They just have a booking button, a price list and 200 reviews on the page. That is a website problem, not a workshop problem.

A real build

A Toowoomba workshop, built around how tyres are actually bought.

Not a mockup and not a template. A live site for a real business in your trade.

Charlton Tyre Service website built by NEXTUP

The outcome: a workshop site that answers the tyre question before the customer has to ring and ask it.

Charlton Tyre Service · Torrington, Toowoomba QLD

Start with the size, not the sales pitch.

Charlton Tyre Service needed a site that could handle both halves of the business: tyres, where the customer starts with a size, and mechanical, where they start with a problem. We built a step-by-step contact wizard and put a tyre finder right above the footer so the size question gets answered on any page they land on.

  • A step-by-step enquiry wizard instead of a blank form
  • Tyre finder sitting above the footer on every page
  • Tyres and mechanical servicing given their own paths
  • Section shapes that change per page so it never reads as a template
What you get

Built around the bays, not around a logo.

The four things that decide whether a car ends up on your hoist.

Booking that does not need a phone call

Car, rego, service type and preferred day. It lands with you complete, so the first phone call is a confirmation instead of an interrogation.

A tyre enquiry that starts with the size

Let them enter the size off the sidewall, or the make and model, and get a real answer. That is the moment you win a tyre customer off a chain.

Pricing that stops the guessing

From-prices on a standard service, a rego check, a wheel alignment. Not a full price list, just enough that the caller has already decided before they ring.

Reviews where they carry weight

A workshop lives on trust. Real reviews on the page, next to the booking button, do more than any amount of copy about quality and care.

Where we work

Australia-wide, and further.

Home base is Newcastle and most of the work is Australian, but the build runs on calls and screen shares, so the map has never been the limit. We have shipped sites for a video production company in New Jersey and a retreat operator in the Dominican Republic.

More work

Other businesses we have built for.

Charlton Tyre Service website built by NEXTUP
Charlton Tyre Service Toowoomba · Tyre & Mechanical
Borrow Electrical website built by NEXTUP
Borrow Electrical Newcastle · Electrician
Todd Stevens Coatings website built by NEXTUP
Todd Stevens Coatings Epoxy & Concrete Coatings
Questions

Mechanics & Tyre Shops, straight answers.

Usually yes, and where it cannot we build the booking flow into the site and send the details straight to you. Either way the customer gets a real booking instead of a form that says we will get back to you.

No, and most workshops should not publish a full list. From-prices on a handful of standard jobs is the sweet spot. It filters the price shoppers and reassures everyone else without boxing you in on a job you have not seen.

Only if you build it as one blur, which is what most workshop sites do. They are two different customers arriving with two different questions, so they get two clear paths from the homepage. That is exactly how we structured the Charlton build.

For "tyres online Australia", no, and nobody should promise you that. For "tyres Torrington" or "log book service in your suburb", absolutely. Local is where an independent workshop can win, and that is what the build targets.

Then we start with what it is actually doing. Sometimes the answer is a rebuild and sometimes it is a booking flow and three service pages. The strategy call is free and you will get a straight answer either way.

Worth a read

Before you spend a dollar on a website.

Well?

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Growth Engine.

If you're serious about growing past word of mouth, I'd love to hear about your business.

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